Stop Scrambling for Content: Why I Built the "Visual Retainer"

Your brand has a "content problem."

I see it every day in Olympia. A local business opens with a bang. They have professional photos for their launch, their Instagram looks incredible, and the hype is real.

Then, three months later? Radio silence.

Or worse—grainy iPhone photos taken in bad lighting, inconsistent fonts, and a feed that looks like a junk drawer.

I get it. You are running a business. You don't have time to be a Content Creator, a Creative Director, and a Social Media Manager all at once. You are busy fulfilling orders, training clients, and managing staff. Marketing falls to the bottom of the list until you realize you haven't posted in two weeks.

The "Feast or Famine" Trap

Traditionally, commercial photography is expensive. You pay a photographer $1,000+ for a "Branding Day," you get 50 photos, and you burn through them in a month. Then you are back to square one, staring at a blank feed, wondering if you can afford another shoot.

That model is broken. Modern brands don't need a mountain of photos once a year. They need a steady stream of assets all year long.

Introducing: The Visual Retainer

I decided to fix this problem for Thurston County businesses. I wanted to build a system that puts your marketing on autopilot.

The Visual Retainer is not just a photoshoot; it is a subscription to a better brand.

For $400/month, I effectively become your fractional Creative Director.

  • Consistency: We schedule a production block every single month.

  • Freshness: You get 15 fresh, commercially licensed assets delivered every 30 days. No more recycling old content.

  • Strategy: We shoot specifically for your upcoming calendar—promos, seasonal changes, or new staff.

Do the Math

Hiring a Marketing Coordinator or in-house Content Creator costs $4,000+ per month (plus payroll taxes and benefits).

Hiring me for a one-off "Brand Campaign" costs $850 per shoot.

The Visual Retainer gets you commercial-grade consistency for less than the cost of a daily latte. It is the most efficient way to maintain a "National Brand" look on a local business budget.

Limited Availability

Because this model requires dedicated time on my calendar every month, I can only accept 4 Brand Partners per quarter.

If you are tired of the "scramble" and ready to professionalize your visual identity, let’s lock in your slot.

Commercial Access

Applications Open
$400/MO

Fractional Creative Direction for local brands.
Minimum 3-month commitment.

Apply For Access
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The Class of 2026 Experience: Why I Redesigned Senior Portraits